An Amazing Kick-Off for Island Routes

There’s been a lot of buzz lately around the opening of a brand new adventure tour operation in the Caribbean, Island Routes, which offers excursions designed by natives of these islands—like myself and my family—who grew up finding and playing in the best and most beautiful spots in the whole region.
 

Since I first told you about the formation of Island Routes—an independent company that is affiliated with Sandals and Beaches—earlier this year, I’ve been truly looking forward to the moment that we could get the ball rolling and officially kick off this incredible venture. And that’s just what we did earlier this week with a three-day extravaganza of touring, dining and celebrating throughout the North Coast of Jamaica. We invited local and international members of the press to come and participate in Island Routes’ grand opening events and it definitely seemed like a good time was had by all.
 

During the days, people could choose from a whole range of unbelievable excursions, like swimming with the dolphins, deep sea fishing or river tubing. And at night we all got together and had a blast. One of the evenings we all took a sunset cruise on a catamaran and ended up dancing on the beach to some totally authentic Caribbean vibes. At the end of the three days, I think everyone was blown away by the range of choices and the quality of the thrilling adventures that Island Routes has to offer. Island Routes really allows us to show off the magical sights and experiences of the Caribbean—something I never get tired of doing. You should definitely come and check it out for yourselves!

Carmen Munoz of Casa Naranja Media Group in New York and James Ruggis, Executive Editor of Modern Agent, wave to the camera as they enjoy one of Island Routes tours—being poled down the Martha Brae River on an authentic bamboo raft.
 

Here I am pointing out something interesting to Peter Zaremba, the travel writer from the New York Daily News, as we sail along on a sunset cruise.

Striking a pose and sharing a laugh aboard the sunset cruise catamaran with Dominique Peterkin, the General Manager of Island Routes and Roberta Garzaroli, the President of the Atrebor Group, the PR Agency that’s representing Island Routes.
 

Island Routes General Manager, Dominique Peterkin, shows off some stylin' moves, as she shares a dance on the sand with Walter Greene, the Travel Editor for Carib News.

Showing some real commitment to her job (and some impressive rhythm), Island Routes GM, Dominique Peterkin and a group of Island Routes Team Members lead the whole crowd in a traditional Jamaican dance during the launch party.